The phrase refers to institutions in Portugal’s capital that supply distinctive, trendy lodging coupled with personalised service, distinguishing them from bigger, extra standardized resort chains. These lodgings usually function distinctive design components, an intimate ambiance, and are sometimes located in traditionally important or architecturally fascinating buildings.
Selecting such an lodging can improve the journey expertise, offering immersion within the native tradition and a heightened sense of place. Their prevalence displays a rising demand for genuine and individualistic journey experiences, transferring away from the impersonal nature of standard tourism. Traditionally, the rise of those institutions parallels the rising worth positioned on curated experiences and personalised service inside the hospitality sector.